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11 articles
Posting the flyer is not marketing. A content plan for the six weeks before doors open.
1 week ago2 min read
The highest-converting channel most Nigerian organizers already have, and how to use it without getting blocked.
2 weeks ago3 min read
No sponsors, no paid ads, and a venue booked eleven days out. What actually moved the needle.
2 weeks ago2 min read
What changed between the first show that barely broke even and the one that sold out in nine hours.
2 weeks ago2 min read
The asset that makes your next event easier than this one, and how to grow it from the events you are already running.
3 weeks ago2 min read
Five templates, your own schedule, gallery and RSVP, published on a link you can share anywhere.
3 weeks ago1 min read
Most event pages describe a schedule. The ones that convert describe an evening.
Tuesday, 11th August 20263 min read
People search for things to do. Here is how to make sure your event is what they find.
Tuesday, 4th August 20262 min read
Write the announcement now, choose when it goes live, and stop setting alarms for midnight launches.
Saturday, 1st August 20261 min read
How to pick creators whose audience actually turns up, and how to structure a deal you can measure.
Tuesday, 28th July 20263 min read
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